Inflation in the UK atm is around 3%. That is relatively high in recent history.
Wouldn’t even bother matching GW price hikes to inflation as there is absolutely no correlation.

if the current rumours were that the increase was 5% across the board then it would be fairly understandable. But given the arbitrary 5-20%, which on past form sounds about right, then it is nothing to do with inflation.

Expect the same old excuses and if you can’t afford it don’t play comments.
Summer is a commin in
Sing cuckoo

I will just buy less. glad i don’t play

DZC is all kinds of awesome

I’ve sent letters to GW every year. Then I started playing Infinity. Guess which one is a more productive use of my time.

“The models will last you forever” Yes, until you make new ones and push them in to our faces. If your a collector, like me, who has armies that are up and running, then you’ve no need to complain, an occasional purchase to keep the army growing or improving is no big deal. Like somebody said above, it’s the new players and thier parents who are seriously stuck in the rising shit of prices. But isn’t that the same in every hobby?

Example: a ww2 jeep 15 years ago could be totally built from the ground up for 5k, now it costs (using all repro parts available) upwards of 12-15k.
Living history gear is the same too. So it’s not just a greedy company. It’s companies who premiere their respective hobbies that push the prices.

@johnlyons said:
“The models will last you forever” Yes, until you make new ones and push them in to our faces. If your a collector, like me, who has armies that are up and running, then you’ve no need to complain, an occasional purchase to keep the army growing or improving is no big deal. Like somebody said above, it’s the new players and thier parents who are seriously stuck in the rising shit of prices. But isn’t that the same in every hobby?

Example: a ww2 jeep 15 years ago could be totally built from the ground up for 5k, now it costs (using all repro parts available) upwards of 12-15k.
Living history gear is the same too. So it’s not just a greedy company. It’s companies who premiere their respective hobbies that push the prices.

Not really. While prices have increased and some companies charge silly money, scale model making has not been as extravagant with pricing.
A 1/72 Fairey Swordfish is not going to mean much to most gamers, but the recent new Airfix kit is chock full of plastic and options for £14. Beautifully engineered with super detailing. Top quality decal sheet.

Series 1 and 2 kits have probably gone up a pound or two. Over the 12 years I got back into that hobby. Airfix have reissued the EE Lightning in 1/48, which is £4 more than when I bought one yonks ago.

Injected plastic doesn’t have to cost as much as GW would like to have us believe.