Reply To: GW legal threat forces War Banner into a name change

[brandirParticipant 348xp 1]

A few years ago I set up an online shop and traded at UK ware as shows, selling PP’s Warmachine and Hordes.  Initially I had also intended to set up a shop too, and was about to sign a contract to lease for a premises that had previously been called ‘The Forge’.  So I thought ‘Forge Games’ would be a suitable name for my enterprise.

Sadly (or luckily!) the deal fell through and I never signed th lease, but traded for 5 – 6 years at shows under the ‘Forge Games’ banner.

It was only after a couple of years trading that someone pointed out the similarity between Games Workshop/Forge World and Forge Games, and thought I had deliberately used GW’s branding in a devious/clever way.

Until that time I had genuinely not thought of any similarities, being oblivious.

I did wonder for a while if I would ever receive a C&D letter from GW but that never happened.  Wonder if I did set up shop again GW would have issues with the name?