- This topic has 2 replies, 3 voices, and was last updated 7 years, 5 months ago by
zoidpinhead.
-
In the company’s annual report (see “Games Workshop Trade Sales Up 54% in North America”), Games Workshop CEO Kevin Rountree described two new initiatives for the company which he said would help introduce people to Warhammer.
The first is a blind-pack line that was introduced in 250 stores in Japan last year: Space Marine Heroes. The global launch will happen this fall in conjunction with the release of Series 2 in Japan. The blind-packs contain push-off-the-frame, push-fit miniatures, each depicting a Space Marine from a Tactical Squad with a unique slant.
The second is Warhammer Conquest, a subscription product for which the company has begun taking orders. Shipping four issues a month, each issue comes with a selection of minis, scenery, paints, or brushes, plus a magazine with assembly and painting guides and background material for Warhammer 40,000. Rountree noted that the company had learned a lot with an earlier “partworks” product, Battle Games in Middle-Earth back in 2002, and that “some of those lessons were painful!” This new product is “another go” at the concept, Rountree said.
sundancer
a27cromwellYou must be logged in to reply to this topic.
