Home › Forums › News, Rumours & General Discussion › What’s the point in GW releases? › Reply To: What’s the point in GW releases?
I personally feel a LOT of GW’s problems come from the fact they keep releasing “limited” edition box sets etc. If GW went back to just having a line item available in ONE box/blister (like they used to back in the 90s) then it would be easier for them to schedule production AND (perhaps more importantly) allow stockists to keep items in stock for their customers.
The fact GW do these fancy “pre-order” box sets where some new miniatures are ONLY available in that box set (although they may be released down the road a year later) causes no end of frustration with the customers/ Customers have to spend to buy a BIG box of minis to access probably about 1/3rd of the contents that they really want (annoying), AND then have to jump through hoops on release day fighting against the scalpers running “bot software” to snap up the limited availability within micro-seconds of it going live.
Customers need a Stalinist purge (well perhaps not literally) on GW marketing dept, as perhaps they have too many “bright” ideas for GW’s own good 🙁