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Okay, I’ll defend my points:
– Gamezone was broke. I feel it is very clear that Gamezone do not have the money to produce the game that they promised seven years ago or else they would have by now. But there were also reports that they owed money to some of their sculptors and artists as well as a lawsuit from Lazanos that I didn’t follow. Anyway, I simply do not believe that Gamezone was just perfecting their game design for the past seven years.
– Gamezone do not have a legal standing against Hasbro. I mean that they cannot prevent Hasbro from using the title Hero Quest in Spain due to prior usage.
Are you saying that Gamezone would have a legal standing to defend themselves against Hasbro? Because that’s true, they owned a trademark, and a lot of Hero Quest is pretty generic. I really meant that Gamezone could not prevent Hasbro’s game from doing anything, which you seem to agree with.
– Gamezone intentionally created brand confusion to associate them with the existing Hero Quest brand. Their original Kickstarter headline was “A new edition of the memorable HEROQUEST board game” (bold is mine, caps are theirs). They changed and softened this as they got caught and after their first two crowdfunding campaigns were shut down.