Reply To: Kill Team – price leak?

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@tankkommander :

The current plastic kits for 40k do have variety. It’s not the multi-pose construction kit of days gone by, but it’s not a single pose mini either.
Besides … when something like Inquisitor Greyfax costs 15-20 Euro (and more generic chaplain in a similar price range) …

The kind of quality you dream of is unrealistic.
Steamforged can barely manage single pose plastics at a somewhat competitive pricing range for Guildball. And they’re using single pose figurines.

GW had to chose between making a game that can turn a profit or one that’s only ever going to be in the black if it outsells 40k+AoS combined at launch.

They were able to offer a bit more variety in Shadespire, but even that is limited to single pose figurines that are more or less re-batched hero figures that also were used for their Warhammer Quest product line.

There is no equivalent to those options for 40k, so we’re probably getting bog standard squad kits.
It doesn’t look like GW is ever going to create a secondary product line that can compete with their top tier products (40k / AoS).