Reply To: Warhammer Fantasy Battle….'returns'??

[limburger 21711xp 4]

@steelraining they do it the same way comic books reboot their franchises over and over …

I’d argue that the reboot is going to be more like Total Warhammer and less like anything you might remember from the original series. I hope they learn a few things from KoW 3rd edition and other companies.

@slayerofworlds any company looks at what is profitable and tries to either create a new trend of follow the herd.
If GW were to react out of emotion then they would be doomed.

WFB was not profitable (enough) for them to want to continue. As such killing the franchise and switching to AoS made sense.

The same thing happened to their old specialist games. None of them were profitable enough in a time when they needed every penny. The reformed ‘specialist’ section has allowed them to experiment with limited editions of concepts that minimized risk to the rest of the company. I wouldn’t be surprised if this WFB reboot is the result of a successful experiment that has gained traction at upper management.

Companies never care about their customers, unless it is counter productive not to do so.

The free army lists were a stop gap to allow people a chance to try the new system without making investments.
The same thing with the Indexes released for 8th edition.

Given that they sell models first and rules second it shouldn’t have been a surprise that a lot of content that wasn’t making them any money got removed.

I only wish they had the guts to ditch all the web-only content as well … although that would reduce most codexes to half their size (or less) and it would make it obvious what 3 armies are their favourites.